Location

Geo-Conquesting

Targeting users near a competitor location with your ad.

Definition

Drawing a geofence around a competitor’s location and serving your offers to nearby prospective customers. Common tactic in restaurants and retail.

Triggers actions when users cross a virtual geographic boundary.

Showing ads only to people in a specific geographic area.

Customer acquisition and loyalty strategies tailored for restaurants.

This term is one HERNOKTA works with daily. Talk to our team to see how it’s applied in practice.